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How to find the right keywords for your website

by Sarah Orchard | Online marketing, SEO, Small business marketing, Some really useful stuff

Finding the right keywords for your website is critical. A keyword is a single word or group of words entered into the search box of search engines like Google, by people looking for information, products or services on the web. A really useful way to find out what...

What is a keyword?

by Sarah Orchard | Marketing tips, Online marketing, SEO, Small business marketing

A keyword is a single word or group of words entered into the search box of search engines like Google, by people looking for information, products or services on the web. Just think of how you yourself go about looking for something using Google. If you wanted to...

Get your business found using Google Places…

by Sarah Orchard | Free and low cost marketing ideas, Marketing tips, Online marketing, SEO, Small business marketing, Some really useful stuff

This must be one of the best kept secrets for small business local marketing – obviously now not a best kept secret! This powerful  and I have to say, wonderfully FREE tool called Google Places, can help you with your local marketing and help get your small...

Top 5 Tips for Off-Page search engine optimisation (SEO)

by Sarah Orchard | Marketing tips, Online marketing, SEO, Small business marketing

Search Engine Optimisation (SEO) can be one of your most powerful marketing tools in your small business marketing toolkit, so it’s really important to focus time and energy in this area. Unfortunately, it isn’t a one-off exercise and requires ongoing...

Top 5 Tips for on-page search engine optimisation (SEO)

by Sarah Orchard | Marketing tips, Online marketing, SEO, Small business marketing, Websites

Having spent all that money on your website, getting the search engine optimisation  (SEO) basics right is fundamental or your lovely new website won’t be found and all that effort (and money!) will be well and truly wasted. You should consider the top 5 tips...
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