by Sarah Orchard | Free and low cost marketing ideas, Online marketing, Small business marketing, Social Media
Over the last few years there’s been a quantum leap by large companies and brands in how they connect with their audiences. Traditionally, huge budgets would be thrown at marketing and advertising campaigns to communicate services and product messages, but all this...
by Sarah Orchard | Free and low cost marketing ideas, Online marketing, Small business marketing, Social Media
Or to put it another way, can you mix business with pleasure? Since it started in 2004 as a closed community for college students Facebook has grown into a global phenomenon with nearly 700 million active users, making it the most used social media site in the world....
by Sarah Orchard | Social Media, Some really useful stuff
There are so many tools out there to help automate and manage your social media networks and marketing activity. These can be a real time saver and my particular favourite is Hootsuite. It has a really easy to use interface and provides you with the ability to forward...
by Sarah Orchard | Fruitful Marketing Ideas newsletter, Social Media
I saw a Twitter message yesterday that made me think of this topic. The message was about someone who had stated that social media was just a fad and the tweeter commented, what do you say to someone who thinks like that? Well that’s a very good question! The...