by Guest Blogger | Copywriting
Guest blog from Rachel Williams, professional copywriter. I recently met with a prospective client to chat about the possibility of working with them and was pretty much completely thrown by one question they asked: which other copywriters do you admire? I have to...
by Guest Blogger | Copywriting, Marketing tips, Small business marketing
Guest blog from Rachel Williams, professional copywriter. If it wasn’t for the fact that this particular story came so soon after Christmas I would have been tempted to think it was 1 April! I heard it first on Radio Five early one morning and then read it on the BBC...
by Guest Blogger | Marketing and the law, Online marketing, Small business marketing, Websites
Guest blog from Jeremy Nelson-Smith, Internet Marketing Expert. The new cookie regulations came into force in May 2011. As a website owner you have until May 2012 to comply. So, if you have a website for your small business, you will need to: a) be aware of the...
by Guest Blogger | Copywriting, Marketing tips, Small business marketing
Guest blog from Rachel Williams, professional copywriter. 1. Check your spelling Always my number one. Poor spelling can have such a negative impact on a business. It suggests a lack of care and poor attention to detail – what more effective way to cast doubts about a...
by Guest Blogger | Marketing tips, Online marketing, SEO, Websites
Guest blog from Jeremy Nelson-Smith, Internet Marketing Expert. Do you want to see a flow diagram of just how your visitors are moving through your web pages, whether they’re reaching the right pages or abandoning their visit too early? Well, thanks to the new Google...