by Sarah Orchard | Social Media
Social media is constantly evolving and it can be a challenge to keep up with all the developments. One of the more notable recent developments was a deal quietly made between Google and Twitter back in February 2015. The deal gives the giant of search engines access...
by Sarah Orchard | Fruitful Marketing Ideas newsletter, Online marketing, Social Media, Video, Websites
Just as you think you’ve got social media sussed, just as you’ve worked out how best to use Twitter and Facebook to market your small business and have all bases covered… something else comes along to add into the marketing mix! Recently, there have been a number of...
by Sarah Orchard | Blogging, Fruitful Marketing Ideas newsletter, Marketing and the law, Small business marketing, Social Media, Websites
It’s all too easy isn’t it, to sit at your laptop and write something in the heat of the moment – an email of complaint or perhaps even a tweet or Facebook update having a moan or sarky comment about someone or the quality of service received from a...
by Sarah Orchard | Blogging, Online marketing, Social Media
Regular readers of this blog will probably have realised quite some time ago that I am a big fan of blogging as a marketing tool. I will happily wax lyrical about the importance of generating quality content, most recently in this blog article about how small...
by Sarah Orchard | Free and low cost marketing ideas, Marketing tips, Online marketing, Social Media
Twitter has become an absolute must for marketing (I love using it), and re-tweeting is one of its most powerful aspects. But I’m finding that quite a few of my clients want to know how to harness that power and get more re-tweets. So I thought I’d share with you my...