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How to improve your search engine rankings through your website content

by Guest Blogger | Copywriting, Marketing tips, Online marketing, SEO

A guest blog from Rachel Williams, professional copywriter. In my last post I shared my top 10 tips for writing good content, but made no mention of search engine optimisation (SEO) – a deliberate omission because it’s worthy of its own article. So this article should...

How to find the right keywords for your website

by Sarah Orchard | Online marketing, SEO, Small business marketing, Some really useful stuff

Finding the right keywords for your website is critical. A keyword is a single word or group of words entered into the search box of search engines like Google, by people looking for information, products or services on the web. A really useful way to find out what...

What is a keyword?

by Sarah Orchard | Marketing tips, Online marketing, SEO, Small business marketing

A keyword is a single word or group of words entered into the search box of search engines like Google, by people looking for information, products or services on the web. Just think of how you yourself go about looking for something using Google. If you wanted to...

Top 5 Tips for on-page search engine optimisation (SEO)

by Sarah Orchard | Marketing tips, Online marketing, SEO, Small business marketing, Websites

Having spent all that money on your website, getting the search engine optimisation  (SEO) basics right is fundamental or your lovely new website won’t be found and all that effort (and money!) will be well and truly wasted. You should consider the top 5 tips...

How do I get found in Google?

by Sarah Orchard | Marketing tips, Online marketing, SEO, Small business marketing

Any search engine optimisation expert will tell you that just about the first question that they get asked by a new client is “When will we get to the top of Google page rankings?”. That of course is the question everyone (including the experts!) would...

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