by Sarah Orchard | Marketing tips, Online marketing, Small business marketing, Social Media
Were you aware that Facebook has been busy making changes to its News Feed algorithms? If not, grab a coffee, get comfortable and read on, because you may need to review your Facebook marketing approach to ensure that your Facebook business page is still visible to...
by Sarah Orchard | Marketing tips, Social Media, Some really useful stuff
Never let it be said that Facebook rests on its laurels, and that can only be good news for small businesses that use Facebook business pages for marketing. We all know the importance of clear calls to action on any marketing communication. From your website to a...
by Sarah Orchard | Social Media
You have to hand it to them, today’s teenagers (often called Generation Z – post Millennial or Generation Touch!) are incredibly savvy about social media. They’ve grown up during the evolution of social media, smart phones and tablets, and they seem to...
by Sarah Orchard | Fruitful Marketing Ideas newsletter, Marketing strategy, Marketing tips, Social Media
So Facebook has been busy updating its services and features again. On a business page you are now given the option to promote posts so that they reach a wider audience – oh and there’s a financial commitment involved should you want to take advantage of this new...
by Sarah Orchard | Fruitful Marketing Ideas newsletter, Marketing tips, Small business marketing, Social Media
Whether you’re using Facebook for personal pleasure or to build greater awareness of your business, seeing those Likes rack up next to your latest post feels good, doesn’t it? It means people think you’re funny, incisive, totally in tune with what they’re feeling – in...
