by Sarah Orchard | Marketing tips, Online marketing, Small business marketing, Social Media
To ensure social media works to your best advantage it’s important to get to grips with visual content. Facebook continues to lead the way, whilst Pinterest and Instagram are snapping at its blue heels! The improvement of high speed WIFI has made it easier and faster...
by Sarah Orchard | Fruitful Marketing Ideas newsletter, Online marketing, Social Media, Video, Websites
Just as you think you’ve got social media sussed, just as you’ve worked out how best to use Twitter and Facebook to market your small business and have all bases covered… something else comes along to add into the marketing mix! Recently, there have been a number of...
by Sarah Orchard | Online marketing, Social Media, Video
So you’ve made sure your business has a page on Facebook, you’re posting regularly – but are you using that presence to its best effect? In a previous article about Facebook business pages, I mentioned that visual content is five times more effective in engaging...
by Sarah Orchard | Social Media, Some really useful stuff
On I just love the Inter-web!:-) I found a brilliant tool today for creating easy social share ‘tweet about this’ links on Twitter. Unlike Facebook and LinkedIn, the URL you need to use to create a social share link for your content is a tad tricky by...
by Sarah Orchard | Blogging, Fruitful Marketing Ideas newsletter, Marketing tips, Small business marketing
Content marketing is all about presenting valuable, relevant and interesting content to your target audience and making them aware or your business, attracting their attention and positively engaging with them. Interest in content marketing has increased significantly...
