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Designing a logo – what’s in a colour?

by Sarah Orchard | Branding, Design and print, Some really useful stuff

I work with many clients on developing their brand identity or refreshing a tired or out of date current logo. Colours are one of the important elements of a logo and can help to create an appealing brand for your target customer. Pick the wrong colour that is...

Is your business branding letting you down?

by Sarah Orchard | Branding, Design and print, Marketing tips, Small business marketing

Does your business card pack the right punch? Is your website and promotional literature conveying the right branded message? Does it all say this message consistently? I often see business cards and other marketing materials that let those particular small businesses...

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