by Sarah Orchard | Blogging, Online marketing, Social Media
Can there really be a good or bad time to publish a blog? For some people blogs might be a spontaneous action – have a thought, expand on it, publish it. But if you’re a small business using blogs as part of your marketing, you need to take a slightly more considered...
by Sarah Orchard | Blogging, Free and low cost marketing ideas, Marketing tips, Small business marketing, Social Media
I made a conscious decision not to start blogging for my business because I felt I didn’t have the time to do it ‘properly’ and I engaged actively with Twitter as a micro-blogging option. I felt this was an important first step and I could see how well I leveraged it...
by Sarah Orchard | Blogging, Social Media, Some really useful stuff
With this handy website called Ice Rocket you can keep your finger on the web and social media pulse and find out exactly what is being talked about online. Is your business being talked about, if so, you need to know! Useful for research and keeping track of trends...