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How do you know if your video content is a success?

by Guest Blogger | Online marketing, Social Media, Video

A guest blog by Geoff Cockwill at video production company Silvertip Films. Clocking up the number of views on YouTube is no longer enough to make videos successful. In just the same way as you want to encourage visitors to your website to click through to more pages...

How are you uploading your videos on Facebook?

by Sarah Orchard | Online marketing, Social Media, Video

So have you noticed anything different when videos pop up on your Facebook timeline. Maybe that lots of them start playing automatically? As is normal in the world of social media, things have been changing! Gone are the days of uploading videos to YouTube and then...

How to use video to make your customers want to come back for more!

by Sarah Orchard | Free and low cost marketing ideas, Fruitful Marketing Ideas newsletter, Online marketing, SEO, Video

Did you know that YouTube accounts for 20 per cent of all visits to social media sites in the UK? It’s an impressive statistic for a site that has only been in existence since 2005, but perhaps even more impressive is YouTube’s status as an internet search engine,...

Social media sites – the top five for every small business

by Sarah Orchard | Free and low cost marketing ideas, Online marketing, Small business marketing, Social Media

Over the last few years there’s been a quantum leap by large companies and brands in how they connect with their audiences. Traditionally, huge budgets would be thrown at marketing and advertising campaigns to communicate services and product messages, but all this...

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