by Sarah Orchard | Email marketing, Fruitful Marketing Ideas newsletter, Marketing tips
Boy oh boy, email marketing is becoming hard work, isn’t it? Trying to get anyone to notice and actually open emails these days feels rather like – to use a topical Games analogy – finding yourself lining up alongside Usain Bolt in the men’s 100m final; you might be...
by Sarah Orchard | Email marketing, Marketing tips
Has email marketing become a redundant method of communication? Using social media to engage audiences seems to have become the marketing channel of choice, but I think email is still a good tried and tested route that can work really well. Of course, the main issue...
