by Sarah Orchard | Marketing planning, Marketing strategy, Small business marketing
Christmas is fast approaching (less than three weeks to go – eek!) and we’re all starting to turn our attention to writing lists of presents to buy, ordering the turkey, planning when to visit the relatives – it’s all about being organised and working to a fixed...
by Sarah Orchard | Marketing planning, Marketing strategy, Marketing tips, Small business marketing
A few weeks ago I was asked to be a guest expert on a marketing panel and the very last question of the night, after a fantastic and inspiring debate on a wide variety of marketing topics, was: “What do you think will be the biggest marketing challenge for small...