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Small Business Guide – How to use Customer Reviews to promote your business better!

by Guest Blogger | Customer experience, Customer loyalty, Marketing tips, Small business marketing, Some really useful stuff

A guest blog by Martin Firman of Review.biz Why are reviews important? The evidence continues to reaffirm the very positive influence that reviews have on the decision making of your prospects, irrespective of the product or service you offer. A recent survey by...

What is a negative online customer review going to cost your small business?

by Sarah Orchard | Customer experience, Customer loyalty, Fruitful Marketing Ideas newsletter, Online marketing, Small business marketing

Well, according to a recent figure quoted by InsideView in a B2B Magazine article, a negative customer review on YouTube, Twitter or Facebook can cost a company about 30 customers. It’s a pretty scary statistic isn’t it? Social media is a great way of sending your...

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