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How much is a Facebook ‘Like’ worth to your online business?

by Sarah Orchard | Fruitful Marketing Ideas newsletter, Marketing tips, Small business marketing, Social Media

Whether you’re using Facebook for personal pleasure or to build greater awareness of your business, seeing those Likes rack up next to your latest post feels good, doesn’t it? It means people think you’re funny, incisive, totally in tune with what they’re feeling – in...

7 Facebook marketing tips to improve your business page

by Sarah Orchard | Marketing tips, Small business marketing, Social Media

Facebook continues to be a useful tool in any small business’s marketing toolbox, so I thought it would be useful to share 7 top tips to make your Facebook business page work even harder… 1. Feature a cover photo that has the wow factor Make sure you create a...

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