by Guest Blogger | Marketing tips, Online marketing, SEO, Small business marketing
A guest blog from Internet Marketing Expert, Jeremy Nelson-Smith Anyone who’s been in business for a while knows that two of the absolute ‘must-haves’ for success are: 1. Getting new customer or clients 2. Keeping them coming back for more For most...
by Sarah Orchard | Free and low cost marketing ideas, Online marketing, SEO, Small business marketing
So what is Hyperlocal Marketing? Local marketing that is more local than, um, local. What was wrong with the definition, local marketing? Did we all get bored of it? I was recently interviewed by a journalist as a marketing expert for small businesses on this topic...
by Sarah Orchard | Online marketing, SEO, Small business marketing, Some really useful stuff, Websites
I met a client a couple of week’s ago who said they never had time to look at their web stats (and they ran an online retail business – eek). This prompted me to write this post in my Some Really Useful Stuff section. If your answer is ‘No’,...
by Sarah Orchard | Email marketing, Fruitful Marketing Ideas newsletter, Marketing tips, Small business marketing
Despite the current hype around social media, email marketing is still one of the most cost effective and responsive marketing approaches for every small business, no matter what sector you are in. All the research indicates that email still generates one of the...
by Sarah Orchard | Email marketing, Marketing tips, Online marketing, SEO, Small business marketing, Social Media
You’ve got a website for your business – is it working hard enough for you? Is it generating leads, meeting your conversion or website performance targets? Unfortunately, many small businesses don’t maximise their online presence. So how do you make...